The Association for Qualitative Research
The Hub of Qualitative Excellence
Gill O'Hanlon, The Behavioural Architects, UK (Qual Research)

Gill O'Hanlon

Managing Partner
The Behavioural Architects
United Kingdom

Gill has 15 years of experience as a qualitative researcher and is an experienced moderator, with a first in business and marketing. Prior to joining The Behavioural Architects in 2013 Gill was Head of Qualitative Research at The Futures Company where she worked with key global clients across a range of sectors including the financial services and FMCG.

More information about The Behavioural Architects

AQR Membership

Gill has been a Member of the AQR since December 2008.

Notable achievements and contributions

  • 2014 Elected to the AQR Management Board
  • 2016 Convened AQR Unlocking the Secrets of Storytelling Course
  • 2016 Organised and ran 5 successful AQR Spark events