Principal Research Associate
The LEAD Curriculum
Jennifer is a semiotician and cultural analyst at Sign Salad. After completing her PhD in Sociology, she worked in academia and qualitative research, before transitioning to commercial semiotics. At Sign Salad, she has worked on a range of projects in categories including finance and FMCG, both locally and internationally.
Jennifer Simon is a not a member of the AQR, but is a Guest Member of the website and may have contributed articles to AQR publications.